Posted on by Cameron Tewson

Often when fashion-outsiders say fashion lacks emotion, Proenza Schouler springs to my mind. While the fashion crowd love the duo and the collection they produce, I’m not sold and never really have been. While a less sophisticated collection from Eckhaus Latta feels right once in a while, Proenza Schouler’s new season offering again misses something that used to make the label so in-demand. 

The Spring Summer 2020 collection lacked emotion, spark and any feelings. Jack and Lazaro play with 80s proportions and introduced a new collaboration of Birkenstocks. The Proenza woman had a touch of 80s Donna Karan this season, with tops almost looking like untucked bodysuit, and a colour scheme veering towards cream and grey. Yep, that’s it – think Princess Diana in a boxy suit and white trainers. After a season of denim shapes, and then a softer approach for fall last year, the duo seemed to have hit a wall and have gone from bad to worse.

It seems to me that the Proenza Schouler identity is gradually getting blurrier and less distinctive.

Spread the love

About Cameron Tewson

Cameron, the visionary force behind, established his highly acclaimed blog a decade ago, catapulting him to the forefront of the social media landscape. With a keen focus on global relationships and exclusive interviews with editors, designers, celebrities, and tastemakers, Cameron seamlessly navigated his way to becoming a sought-after freelance consultant. His expertise even caught the attention of the prestigious Saks Fifth Avenue in the United States. In 2019, Cameron earned recognition as one of the influential figures under 30 in the Watches & Jewellery industry. Back in 2014, CNN International ranked his blog as the 7th top-read in its category, solidifying his position as a captivating and authoritative voice in the digital space. Explore the world of fashion, lifestyle, and industry insights with Cameron on View all posts by Cameron Tewson →

Related Posts