Posted on by Cameron Tewson

It was exactly 20 years ago that Angela Missoni took on the role of creative director at Missoni, a brand her parents founded. Understandably that’s a reason create a very festive collection for 2018. Pieces from Missoni spring-summer 2018 just beg for an invitation to a garden party with soft and light knits in all shades of aquamarine and covered in signature zig-zag patterns; sheer capes and fleecy cardigans wrapped around the body; big hats ready for sunset-watching. Now, picture this: wearing Missoni, take a sip of red wine and music wavering in the background. 

I like Angela. She always seems to make Missoni look contemporary considering the drab same-same prints; while relying on unconventional and edgy styling. What’s more, she doesn’t fall too hard into the house’s archives, but goes her own path. Her 20 years of creative direction are success, as she managed to keep Missoni an Italian heritage brand that’s still relevant in todays market. And what’s this season’s biggest change? The brand’s womenswear and menswear is shown together, a runway-model adapted by many other Italian brands labels. The boys, wearing their thin knitted scarves and printed shirts and were happy to join that party, too.

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About Cameron Tewson

Cameron, the visionary force behind, established his highly acclaimed blog a decade ago, catapulting him to the forefront of the social media landscape. With a keen focus on global relationships and exclusive interviews with editors, designers, celebrities, and tastemakers, Cameron seamlessly navigated his way to becoming a sought-after freelance consultant. His expertise even caught the attention of the prestigious Saks Fifth Avenue in the United States. In 2019, Cameron earned recognition as one of the influential figures under 30 in the Watches & Jewellery industry. Back in 2014, CNN International ranked his blog as the 7th top-read in its category, solidifying his position as a captivating and authoritative voice in the digital space. Explore the world of fashion, lifestyle, and industry insights with Cameron on View all posts by Cameron Tewson →

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