COACH X HARRODS
Posted on by Cameron Tewson
Great news Harrods lovers, on the Lower Ground Floor in Contemporary Collections, Coach has kicked start their launch with a curated pop-up that has featured the bold wooden skateboard ramps and neon psychedelic colours, inspired by Coach’s debut London Collections Men show in June 2015. The collection available in Harrods presents full runway looks – from your favourite trio-toned leather bomber, psychedelic swirl outerwear and to die for leather printed backpacks.
Jason Broderick, Fashion director Menswear, Sports and Fine Watches at Harrods said: ‘The launch of Coach Men’s in Harrods marks an exciting addition to our offer. Coach has grown from strength to strength, with the menswear line offering statement fashion pieces which our customers love. We are thrilled be a part of the journey’
Stuart Vevers, Creative Director at Coach added: ‘Traditional definitions of luxury are changing. There’s a respect for authenticity and tradition but in a new context that’s cool, modern and relevant for today’s young luxury customer – a guy who’s confident in his personal style and looking for something individualistic that’s easy, un-precious and functional. Harrods have an inherent understanding of that customer so to see Coach 1941 in the store is an important landmark in our evolution.’